Corporate
Company ProfileBrief History:Micro Software Designs Limited (MSD) is a dynamic, world-class provider of fully integrated real time on-line software solutions for the financial services sector. We operate in 10 countries in the Caribbean and Central America region. Incorporated in 1984, spanning over two decades of experience in supplying customized software solutions and consultancy services to some of the largest financial organizations in the region, we pride ourselves of being "Technology Driven, Customer Focused", "Committed to customer satisfaction, software excellence and integrity". All MSD employees are extensively trained to provide courteous service, timely and accurate solutions. This means clients are guaranteed a high standard of quality service backed by stability, and the knowledge that they are being served by a company with an in-depth understanding of international best practices in the Information Communication Technology [ICT] industry. Our core customer base comprises over 130 financial institutions such as credit unions, micro finance lending agencies and other financial services organization, located throughout the English speaking Caribbean, and Central American region.At MSD we have met the complex needs of some of the region’s leading financial organizations by optimizing their front, middle and back office processes. With our software solutions, our clients’ needs have been addressed as a whole with one fully integrated real time on-line solution. This is achieved through our overarching philosophy and belief in the concept of People, Process and Technology. People: At MSD we invest heavily in our human resource, ensuring they are extensively trained and kept abreast of all trends and best practices in the business, and Information Communication Technology industry. Process: We ensure that all our internal processes as it relates to technical support, quality control, assurance and software development are effectively optimized, relevant, and in alignment with international best practices. Technology: Our ability to provide customized, feature laden technological solutions, consistent with our customers’ needs, is one of our key differentiator. This is achieved by keeping abreast with the rapid changes in the dynamic business, and technological environment, coupled with, our ability to fuse traditional customer service with IT, while being cognizant that, technology drives our business and our customers’ business drives technology.
Track record working with other solution providers:Micro Software Designs has worked with a number of solution providers to integrate several processes. Processes specific to the Jamaica environment are interaction directly with On-Line ATM's on the JET's (Banks ATM network) and CUET's (Credit Unions ATM network) ATM network. Similar solutions were provided in Grenada, Antigua and Barbuda, St. Vincent and Belize. We have also worked with the Intercommercial Bank in Trinidad, providing an interface which allows a number of credit unions the ability, to provide their membership access to designated accounts via the VISA credit card international network. An alliance was also formed between MSD, Transunion and a number of lending institutions, resulting in the seamless reporting of delinquent accounts from a centralized source.
Major products and services:Our Products include:
Employee Profile:We at MSD pride ourselves of having a dedicated, hard working and loyal team consisting of a divest mix of qualified, rounded, and highly trained professionals who are graduates and post-graduates in Information Technology and Business Administration, committed to achieving the company’s strategic objectives. As depicted in the staff loyalty matrix below, thirty three [33] percent of the total work force have been disbursing committed, and loyal service to our customers for a period in excess of ten [10] years. This level of staff loyalty and commitment can be directly correlated with our overarching philosophy of People, Process and Technology [PPT], whereby we harness an operating environment where employees are treated as customers, and customers like employees. Employee loyalty matrix:  Our core competencies in software development and expert knowledge in C++, Faircom CtreeACE, Visual Studio allows us to build, implement and maintain software systems which promotes operational efficiency and organizational effectiveness throughout our customers value chain.
Market Performance:Operating environment & Market share: Operating environment: Market share / Countries in which we operate: Outlined below within Table 1 are details of our product installation base, Figures 1, 2 and 3 outlines market share details for each segment of our operating markets.
Table 1: Product installation base matrix
Figure 1: Market share by units Figures about are based on World Council of Credit Unions [WOCCU] December 2009 statistical report:
Figure 2: Market share by Percentage  Figures above are based on World Council of Credit Unions [WOCCU] December 2009 statistical report:
Figure 3: Market share analysis by membership Figures above are based on World Council of Credit Unions [WOCCU] December 2009 statistical report:
Customers Loyalty matrix:At MSD, one of our guiding principles is, "Technology drives our business, and our customer’s business drives technology". This principle is indicative of us adopting a holistic customer centric approach throughout our value chain. A common adage at MSD is, "no two [2] customers are the same", we embrace this difference by developing customized products and services with characteristics unique to each customer’s needs, and quality expectations. This approach, adopted over the years to deliver quality customer care, has evidently, as displayed in the customer loyalty matrix below, yielded positive growth in our customers loyalty index [CLI], resulting in continued organizational sustainability. Customer loyalty matrix:  Strategic FoundationTechnology driven, Customer focused. Brand promise: Committed to customer satisfaction, software excellence, and integrity.
Vision:
Mission:
CORE VALUES:
WATCH WORDS:
CORE VALUES: INTEGRITY:
QUALITY SERVICE, EFFICENCY & EFFECTIVENESS:
SERVICE EXCELLENCE & HIGH STANDARDS:
OPTIMAL WORKING ENVIRONMENT:
HEALTH, SAFETY & WELL-BEING OF STAFF:
INNOVATION:
TEAMWORK:
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